Category: Schools

Lesson 4: Running a telethon at an independent school

By Dan Keyworth Click here for Lesson 1 Click here for Lesson 2 Click here for Lesson 3 Conclusions To get the most out of telethons, your institution should invest appropriately and balance the short and longer term objectives. Remember that you are also indirectly educating your pupils and staff to become ambassadors and donors… Read more »

Telethon calling

Lesson 3: Running a telethon at an independent school

By Dan Keyworth Click here for Lesson 1 Click here for Lesson 2 The calling If the preparation and training have been rigorous, then the calling period itself, whilst busy, should be very enjoyable. Your role will primarily be to supervise the callers, to ensure gifts are processed appropriately and securely, to administer data entry/transfer… Read more »

Lesson 1: Running a telethon at an independent school

By Dan Keyworth Why telethons? Telephone fundraising works: if organised smartly, telethons may become your institution’s main source of recurring income. They are one of the most effective tools for raising donor participation levels, and an invaluable way of building relationships and gathering prospect information for the future. Telethons also have a surprisingly inexpensive cost-to-benefit… Read more »